CLARA BACOU

NARS partnered with global female-identifying artists to develop digital artworks and AR filters inspired by the iconic shade 'Orgasm' as part of a digital collectibles series called 'ORGASM ACTIVATED'.

NARS released the filters on their global brand Instagram page and the artwork collection on SuperRare.

Try here on the offical NARS global instagram page! https://www.instagram.com/ar/1316985789229304

A digital avatar created by Hadi Karimi was utilized to showcase various NARS makeup looks for the final artwork. Each makeup style was meticulously applied in CG, demonstrating the artistry of NARS products. The avatar allowed for efficient exploration and presentation of different makeup styles daily.