Introducing Landmarkers

Snapchat partnered with various cities and landmarks around the world to create Landmarkers: special AR experiences that bring famous locations to life with animations and interactive elements. Users can view these experiences by pointing their camera at the landmark. This feature leverages the phone's GPS and camera to overlay digital content, such as animations, information, or interactive elements, onto the real-world environment visible through mobile.

Snapchat partnered with Clara Bacou and 5 other creators from around the world to bring world-famous landmarks to life with Snapchat’s AR feature.